Sunday, 18 April 2010

My Questionnaire

I designed a questionnaire in order to recieve feedback from my target audience (teenagers) about the type of music magazine they would like to read so that I could create one that best suited this criteria. The questionnaire consisted of 15 questions, each one designed to give me an insight to my target audience's want and needs.
Below is my questionnaire:

1. What is your Age?
10-14
15-50
21 & over

2. What is your Gender?
M
F

3. Do you read music magazines?
Y
N

4. How often do you buy music magazines?
Never
Occasionally
Often
Always

5. Would you buy the magazine because you recognised the artist on the cover?
Y
N

6. Are you less likely to purchase a magazine if you dislike the artist on the cover?
Y
N

7. Would you prefer a magazine that is aimed at both genders or specifically for one?
One
Both

8. Do you like to read music magazines for news on music or news on the artists themselves?
MUSIC
ARTIST

9. Do you read the artist interviews?
Y
N

10. Would you prefer to buy a magazine that is aimed at one particular genre of music or varied?
One Genre
Varied

11. What do you think is a reasonable price to pay for a music magazine?
£1-2
£2.50 - 3.50
£4 and over

12. Would you like the magazine to include the current chart?
Y
N

13. Would reading a music magazine make you more inclined to buy the music mentioned in the article?
Y
N

14. If the artist on the cover is attractive, are you more likely to purchase the magazine?
Y
N

15. Would you prefer the magazine to be weekly or monthly?
Weekly
Monthly


I have then included an example of the questionnaire format, all answered copies of the questionnaire and the results in my blue book.

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